Thursday, March 26, 2009

Disneyland "The Hook"

Recently we were notified our design needs to consider a "hook" for the disneyland redevelopment project, basically its a point of focus or "money shot" that sells the whole project, basically the element that, if void, would rid the project of its soul. The backbone, the barrell that the entire thing revolves around. Ok you get it. So basically our concept idea is a collage or mosaic of cultural experiences, not like epcot center or small world where there are isolated moments of dedicated experience, rather a blending of the elements from various cultures morphed chopped up and reasembled to the point that they are boiled down to thier essence. The way these cultural experiences unfold are through the way various cultures deal with and contribute to light and music. We found common themes that crossed various cultures, like colored glass, patterned screens walls and fabric planes of enclosures for shading. So basically one entrance form deals with light and kinetics while the opposing side deals with music and at the center plaze they combine in a creschendo or light, music and water with a polar grid of water jets that provide a wat finding focus and hopefully a "hook".

here's what i made so far for our rendition of the "hook"


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